炎炎夏日,暑假來臨。什么是最熱的假期?我們都知道,每逢暑假一過,中小學生一放假,網(wǎng)站的訪問量就會迅速增加,其中最受歡迎的就是小游戲網(wǎng)站。小游戲網(wǎng)站是平時所有上班族的最愛。在繁忙的工作中,小游戲是休閑、娛樂、放松的最佳選擇。轉眼暑假已經(jīng)過去大半,還有一個月的時間,小編就來和各位同仁分享一下小游戲網(wǎng)站的開發(fā)設計。
炎熱的夏天,暑假。什么節(jié)日熱?大家都知道暑假的時候,學生們放假了,網(wǎng)站的訪問率飛速提升,成為了數(shù)量最多的小游戲網(wǎng)站之一。而平時的小游戲站點是上班族的最愛,在繁忙的工作中,小游戲是休閑娛樂放松的最佳選擇。暑假已經(jīng)過半,還有一個月的時間,小編在此分享一下關于小游戲網(wǎng)站的設計開發(fā)與同行的交流。
首先,小游戲業(yè)務要不要進,有沒有發(fā)展空間。小游戲網(wǎng)站已經(jīng)發(fā)展了很多年。其實已經(jīng)發(fā)展了很多不錯的網(wǎng)站,但是小游戲網(wǎng)站是不是還有更大的發(fā)展空間呢?答案是肯定的?,F(xiàn)在的小游戲都很簡單,但是女性游戲一直停留在裝扮類。國外很多知名游戲,P2P游戲等游戲,想玩的人很多,資源卻非常非常少。這類游戲的市場還是很大的。而且小游戲網(wǎng)站沒有壟斷大網(wǎng)站,還是有發(fā)展空間的。因此,如果很多草根站長還在為建什么樣的網(wǎng)站發(fā)愁,不妨從事小游戲網(wǎng)站的建設。只要努力,草根站長一定能開創(chuàng)一片天地。
首先是小游戲,這個是吧?的,發(fā)展空間。小游戲網(wǎng)站已經(jīng)發(fā)展了很多年,開發(fā)了很多非常好的網(wǎng)站,但是小游戲網(wǎng)站是不是?還有更大的發(fā)展空間?答案是肯定的?,F(xiàn)在的游戲很簡單,但是游戲一直停留在女裝,國外很多有名的游戲,P2P游戲之類的游戲,很多人喜歡玩,但是很少,這種游戲市場還是很大的.但是小游戲網(wǎng)站并沒有大網(wǎng)站的壟斷,想要發(fā)展還是有空間的。所以,很多草根站長如果還為網(wǎng)站的建設遇到什么樣的麻煩,可能會從事小游戲的建設,只要草根站長的努力就可以創(chuàng)造出一片天地。
據(jù)調(diào)查,4399在中文網(wǎng)站中排名第33位。而其流量幾乎是國內(nèi)同類網(wǎng)站的TOP1。根據(jù)2008年的調(diào)查數(shù)據(jù),歷史總搜索量為47621261次,日均搜索量為40877次。這樣一個紅遍大江南北的小游戲網(wǎng)站,就是李興平這位草根站長一手創(chuàng)建的,如今他已經(jīng)是人盡皆知的杰出成功企業(yè)家。以4399的成功案例來看小游戲網(wǎng)站的開發(fā)設計總結。目標用戶明確,頁面設計簡單。
據(jù)調(diào)查,4399在中國網(wǎng)站排名第33位。流量幾乎是中國同類網(wǎng)站TOP1。歷史顯示,2008年調(diào)查數(shù)據(jù)中搜索量為47621261次,日均搜索40877次。如此火爆的國民游戲
site is created by the grassroots webmaster Li Xingping, now he was an excellent make known to every family of successful entrepreneurs. Taking the design and development of 4399 the successful case of little game site summary for the target user specific, page concise design.首先我們要先定位一下小游戲網(wǎng)站建設的目標用戶,然后根據(jù)用戶群體的特點“因地制宜”的設計屬于這群目標用戶的游戲網(wǎng)站。對于目標用戶我們并不是盲目定位,如果沒有清楚用戶群體,那么在整個游戲網(wǎng)站的設計中只會事倍功半,沒有什么起色。比如你要定位的目標用戶是白領上班族,那么你在網(wǎng)站建設前期要先做好準備工作,調(diào)查白領的興趣愛好以及他們工作壓力的來源,然后對癥下藥的擬定小游戲網(wǎng)站的建設的整個框架,之后我們就可以真正著手準備建站工作了。
First, we must first locate the game website target user, then design according to the characteristics of "user group suit one's measures to local conditions" belongs to this group of target users of the game website. For the target users and not blindly, if there is no clear user groups, so just perceptibly in the design of the entire game site, no improvement. For example, you want to target users are white-collar workers, then you are in the construction site must first prepare, investigation of white-collar interests as well as the source of their work pressure, frame construction and an antidote against the disease for the whole game site, then we can really begin to prepare for the work site.
有些剛起步的站長們在小游戲網(wǎng)站的發(fā)展設計中,盲目跟風設計,沒有定位好目標用戶,導致網(wǎng)站發(fā)展剛開始雖然略有起色,卻總是走不遠,因此在09年的時候,很多人都認為小游戲網(wǎng)站的發(fā)展前景已經(jīng)一片黑暗了,其實不然,在現(xiàn)在這么一個高速發(fā)展的時代,越來越多的人需要不同的方式來進行解壓,有的選擇運動,有的選擇旅游,有的就會選擇通過游戲來放松緩解壓力,而其中的游戲就包括flash小游戲、單機游戲、網(wǎng)游等。
The development of design in the little game site some start-up webmasters, blindly follow the trend of design, no position the target user, causing the site to the beginning of the development is slightly better, but always not far away, so in 09 years time, a lot of people think that the future development of the small game site has a dark, in fact otherwise, is now in such a rapid development of the times, more and more people need to decompress in different ways, some choose to exercise, and some choice of tourism, some will choose the game to relax to ease the pressure, and the game will include flash small game, stand-alone games, online games and so.
其次我們來看一下小游戲網(wǎng)站的頁面設計,作為一個SEOER都知道網(wǎng)站的主頁面是網(wǎng)站的門戶,關乎著整個網(wǎng)站的今后的訪問率和點擊率等。在小游戲網(wǎng)站設計中當我們設定好目標用戶后,就要根據(jù)目標群體的特點愛好開始進行頁面的排版設計。例如你設定的是白領上班族,我們經(jīng)過調(diào)查研究可以了解到,白領們經(jīng)過一天緊張的工作后,一般不會話太多的精力去選擇復雜的大型網(wǎng)絡游戲,尤其是女性白領工作,這時候就會選擇一些簡單休閑益智的小游戲放松心情。
Then we look at page design little game site, as a SEOER all know site home page is the site of the portal, relates to the site of the future access rate and click through rate etc.. In the little game site design when we set the target users, according to the characteristics of the target group preference to start page layout design. For example you set are white-collar workers, we can understand that after investigation, white-collar workers after a hard day at work, is generally not too much energy to choose large network game is complex, especially the female white-collar jobs, it will choose some simple casual puzzle game to relax.
所以我們的首頁面的關鍵詞設計要以這些簡單的小游戲為主,那些熱門搜索的關鍵詞以及熱門排行的小游戲可以用不同的字體顏色或者特色的形式表現(xiàn)出來,方便用戶搜索使用。而如果你的目標群體設定是中小學生的話,就要從小孩子的特點入手,頁面設計盡量以一些可愛的卡通圖片為主,這樣既可以吸引小朋友的眼球也方便小朋友選擇游戲玩樂。
So the design of the keywords we should take these simple little game, those who form keyword searches and top ranking game can use different font colors or special performance, is convenient for the user to search using. And if your target group setting is primary and middle school students, we must start from the child's character, page design as far as possible with some lovely cartoon pictures, it can attract children's eye is also convenient for children to choose the game play.
最后關于小游戲網(wǎng)站的發(fā)展前景很多人認為大多數(shù)小游戲網(wǎng)站發(fā)展緩慢,步履維艱。也有一些同仁認為小游戲網(wǎng)站現(xiàn)在競爭激烈不在具備暴利,但是我們要了解一點的是不具備暴利并不代表不能夠盈利,每個創(chuàng)業(yè)都不是靠暴利營生的,而是需要放長線釣大魚,不要急功近利通過腳踏實地一步步的努力奮斗而成就一番事業(yè)的。在此筆者認為小游戲網(wǎng)站的發(fā)展前景還是非常樂觀的,盡管競爭激烈,但是在中國這個擁有龐大用戶群體的土地上,小游戲網(wǎng)站還是非常有市場的。所以只要SEOER用心努力,你一定可以成為下一個李興平,下一個一個成功的寵兒。
Finally, the prospects for the development of small game site a lot of people think that the development of most of the small game site slowly, said of an aged person. There are also some colleagues think little game site now fierce competition does not have sudden huge profits, but we have to understand the point is does not have the profits not profitable, each enterprise is not rely on the profits make a living, but need to go fishing, not instant success through stand on solid ground step by step efforts and achievements in career. In this paper the author believes that the future development of the small game site is still very optimistic, despite fierce competition, but in China it has a huge user groups on the land, little game site or very market. So as long as the SEOER effort, you can be the next Li Xingping, the next a successful.
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